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Birds In Flight And The Power Of A Remote Working Team

Do you remember the first time you took note of a flock of birds slipstreaming? And someone explained the way they fly aerodynamically and take turns to head up the V-shape and be carried along by the strength of their fellows? Nature is smart. We can learn a lot from it.

CanadianGeeseFlyingInVFormation

No one wants to end up in a job they dislike, but many do. No one wants to be an island either, as a little internal survey we did revealed. At WooThemes, we are determined to make sure everyone in our team is flourishing, growing and enjoying what they give themselves to each day. We recently asked what it was folks enjoyed most about working for Woo. Continue reading Birds In Flight And The Power Of A Remote Working Team

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Make More Money through Ecommerce Analytics with Segment

It’s a simple idea – understanding how people use your store and catering to them will boost sales. What percentage of people abandon their carts? How many folks leave during the checkout process? What are the most popular products that we should feature on the homepage?

Analytics tools like Google Analytics and KISSmetrics can help you answer all of these questions, and optimize your site to close more sales.

When you’re ready to get more visitors, email and advertising tools like Bronto and Facebook Audiences can help you send personalized communications, drive traffic, and analyze the effectiveness of your campaigns. Continue reading Make More Money through Ecommerce Analytics with Segment

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Lessons learnt planning a big product release

We recently released version 1.6 of Sensei (our learning management plugin), which proved to be the biggest, most feature-rich release since the plugin was launched almost 18 months ago.

While, overall, I consider the release to be successful, I also learnt a lot during this release cycle and there are certain things I would have done differently in hindsight.

I’d like to share some of those insights with you here.

Continue reading Lessons learnt planning a big product release

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So You Want to Be a Dropshipper: Picking the Perfect Product

DropshippingTell me if this sounds familiar: you want to be a dropshipper, but you haven’t quite put your finger on the exact niche or products to focus on.

Not surprising, as this is often the biggest challenge that dropshipping hopefuls face before their online biz takes off.
Continue reading So You Want to Be a Dropshipper: Picking the Perfect Product

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Create a custom Canvas homepage using SiteOrigin Page Builder

Many of our themes include a “Business” or custom homepage template that allows you to create a traditionally laid out landing page giving visitors and overview of your business. This is a good starting point however sometimes you might want some more flexibility to create truly unique layouts. Continue reading Create a custom Canvas homepage using SiteOrigin Page Builder

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Case Study: O V E R Clothing

With close to 2,000 entries in our Golden Ticket competition, it wasn’t easy picking a winner. So many of the sites we reviewed blew us away and we were left greatly impressed with our community and how they’re using WooCommerce. If Golden Tickets grew on trees, we’d be handing one to each of you!

We narrowed the pool of 1,965 entries down to a short list of thirty two, took a vote and agreed that Sinisa from O V E R Clothing deserved the mighty Golden Ticket. World, meet our winner.

over-website-preview Continue reading Case Study: O V E R Clothing