Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo.
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo.
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo.
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo.
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo.
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo.
Pellentesque habitant morbi tristique senectus et netus et malesuada fames ac turpis egestas. Vestibulum tortor quam, feugiat vitae, ultricies eget, tempor sit amet, ante. Donec eu libero sit amet quam egestas semper. Aenean ultricies mi vitae est. Mauris placerat eleifend leo.
It’s a simple idea – understanding how people use your store and catering to them will boost sales. What percentage of people abandon their carts? How many folks leave during the checkout process? What are the most popular products that we should feature on the homepage?
Analytics tools like Google Analytics and KISSmetrics can help you answer all of these questions, and optimize your site to close more sales.
When you’re ready to get more visitors, email and advertising tools like Bronto and Facebook Audiences can help you send personalized communications, drive traffic, and analyze the effectiveness of your campaigns. Continue reading Make More Money through Ecommerce Analytics with Segment
91% of American adults own a cell phone.
Of them, 63% are connected to the Internet. And of them, 46% use theirs to search for local products and services.
That, right there, is why local SEO is important.
Although it won’t get your site in front of as many eyeballs, local SEO makes up for it by fixing many of the global variety’s drawbacks.
The competition is nowhere near as fierce – it’s easier to land your widget store on the top page of search results when you’re only up against the other five in your hometown. And, the resulting traffic will be of more use to you – especially if you sell at a brick and mortar location as well as online.
And now that Google’s giving more real estate to local results, e-commerce is quickly beginning to see the benefits in thinking smaller. So if you want to bring in more traffic from your own backyard, these 5 steps will set you well on your way. Continue reading Setting Up Local SEO for Your Online Store
Nine out of ten buying decisions are influenced by online reviews.
That alone should convince you they’re important. But, if you need another statistic, half of your customers trust reviews more than the opinions of their own friends and family – especially when it comes to major purchases like cars, computers and travel accommodations.
Reviews are also crucial for local SEO, making up a tenth of your ranking factors. When people Google your company, many of the first-page results will be from review sites. So it’s crucial that there’s something on them.
However, as we’ve mentioned in a previous article, trying to buy them will almost always work against you. Various sites have started to come down on people who’ve been caught messing with their reviews, and you definitely don’t want to end up wasting your money on something that’ll just get you banned. Most fake reviewers are pretty inept at hiding it, anyway. We wish we had a dime for every Amazon review that sounds like it was written by a grinning telemarketer.
So, how do you get genuine reviews? Well, if you have a customer base established, you can… Continue reading How to Get More Reviews for Your Online Business – The Legit Way